---
title: Taura Blog | cereal
description: cereal |
---

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# cereal

[health & wellness](https://blog.tauraurc.com/en/tag/health-wellness) [snackification](https://blog.tauraurc.com/en/tag/snackification) [innovation](https://blog.tauraurc.com/en/tag/innovation) [chocolate](https://blog.tauraurc.com/en/tag/chocolate) [bakery](https://blog.tauraurc.com/en/tag/bakery) [confectionery](https://blog.tauraurc.com/en/tag/confectionery) [sugar reduction](https://blog.tauraurc.com/en/tag/sugar-reduction) [consumer](https://blog.tauraurc.com/en/tag/consumer) [food labelling](https://blog.tauraurc.com/en/tag/food-labelling) [press release](https://blog.tauraurc.com/en/tag/press-release) [cereal](https://blog.tauraurc.com/en/tag/cereal) [nutritional bars](https://blog.tauraurc.com/en/tag/nutritional-bars)

[![2022 09 Cereal bowl and fruit Listing 410x162](https://blog.tauraurc.com/hs-fs/hubfs/2022%2009%20Cereal%20bowl%20and%20fruit%20Listing%20410x162.jpg?width=50&name=2022%2009%20Cereal%20bowl%20and%20fruit%20Listing%20410x162.jpg)](https://blog.tauraurc.com/en/rethinking-breakfast-cereal)

###### [cereal](https://blog.tauraurc.com/en/tag/cereal) [health & wellness](https://blog.tauraurc.com/en/tag/health-wellness)

### [Rethinking breakfast cereal \[3 tips for repositioning cereal as a snack product\]](https://blog.tauraurc.com/en/rethinking-breakfast-cereal)

Addressing fun, healthy indulgence and convenience for consumers with changing habits Cereals took on new importance in 2020 ...

[Read more](https://blog.tauraurc.com/en/rethinking-breakfast-cereal)

### Most read

1. [Health-positive snacks and snacking fun](https://blog.tauraurc.com/en/health-positive-snacks-and-snacking-fun)
2. [The powerful link between sugar reduction and fiber](https://blog.tauraurc.com/en/the-inherent-link-between-sugar-reduction-and-fibre-increase)
3. [Chocolate & Fruit: 5 Expert Tips for Winning Product Development](https://blog.tauraurc.com/en/5-tips-for-product-development-with-chocolate-and-fruit)
4. [3 Ways to flip innovation in bakery](https://blog.tauraurc.com/en/3-ways-to-flip-innovation-in-bakery)
5. [Rethinking breakfast cereal \[3 tips for repositioning cereal as a snack product\]](https://blog.tauraurc.com/en/rethinking-breakfast-cereal)

### Conscious Confectionery. Connect with health & sustainability.

[Explore more](https://resources.tauraurc.com/conscious-confectionery-2022)

### Get monthly updates with inspiration for innovation, food labelling tips and consumer insights

- [1](https://blog.tauraurc.com/en/tag/cereal)

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Taura Natural Ingredients is part of IFF and is a global manufacturer of high added value fruit pieces, flakes and pastes for the fruit snacking, bakery, healthy snacks and cereal industries. Our fruit ingredients are made using a unique process and are designed to deliver stability, low water activity, great flavour, texture and colour. Our fruit ingredients are a simple and delicious way to add real fruit goodness to your product innovations.

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