--- title: Taura Blog | Liesbeth Buffels (4) description: Liesbeth is Digital Marketer at Taura. She has been in B2B food marketing since 10 years and loves fine food & drinks and running. (4) --- ![rectangle-copy-9](https://blog.tauraurc.com/hs-fs/hubfs/rectangle-copy-9.png?width=1920&name=rectangle-copy-9.png "rectangle-copy-9") [![taura-iff-red](https://blog.tauraurc.com/hubfs/taura-iff-red.svg "taura-iff-red")](https://blog.tauraurc.com/) # Blogs by Liesbeth Buffels [health & wellness](https://blog.tauraurc.com/en/tag/health-wellness) [snackification](https://blog.tauraurc.com/en/tag/snackification) [innovation](https://blog.tauraurc.com/en/tag/innovation) [chocolate](https://blog.tauraurc.com/en/tag/chocolate) [bakery](https://blog.tauraurc.com/en/tag/bakery) [confectionery](https://blog.tauraurc.com/en/tag/confectionery) [sugar reduction](https://blog.tauraurc.com/en/tag/sugar-reduction) [consumer](https://blog.tauraurc.com/en/tag/consumer) [food labelling](https://blog.tauraurc.com/en/tag/food-labelling) [press release](https://blog.tauraurc.com/en/tag/press-release) [cereal](https://blog.tauraurc.com/en/tag/cereal) [nutritional bars](https://blog.tauraurc.com/en/tag/nutritional-bars) ![Liesbeth Buffels](https://blog.tauraurc.com/hs-fs/hubfs/Liesbeth%20Profile%20pic_400x400.jpg?width=50&name=Liesbeth%20Profile%20pic_400x400.jpg) Liesbeth is Digital Marketer at Taura. She has been in B2B food marketing since 10 years and loves fine food & drinks and running. Find me on: [![iStock-510357043-LR](https://blog.tauraurc.com/hs-fs/hubfs/iStock-510357043-LR.jpg?width=50&name=iStock-510357043-LR.jpg)](https://blog.tauraurc.com/en/taura-to-launch-new-high-fibre-fruit-ingredient-at-fie) ###### [snackification](https://blog.tauraurc.com/en/tag/snackification) [press release](https://blog.tauraurc.com/en/tag/press-release) ### [Press release - Taura to launch new high-fibre fruit ingredient at FIE](https://blog.tauraurc.com/en/taura-to-launch-new-high-fibre-fruit-ingredient-at-fie) Taura Natural Ingredients is launching a new range of fruit ingredients that deliver the benefits of fibre without ... [Read more](https://blog.tauraurc.com/en/taura-to-launch-new-high-fibre-fruit-ingredient-at-fie) [![press-release-taura-partners-with-us-based-health-and-wellness-company-viva-5](https://blog.tauraurc.com/hs-fs/hubfs/press-release-taura-partners-with-us-based-health-and-wellness-company-viva-5.jpg?width=50&name=press-release-taura-partners-with-us-based-health-and-wellness-company-viva-5.jpg)](https://blog.tauraurc.com/en/taura-viva5-partnership) ###### [health & wellness](https://blog.tauraurc.com/en/tag/health-wellness) [press release](https://blog.tauraurc.com/en/tag/press-release) ### [Press Release - Taura partners with US-based health and wellness company Viva 5](https://blog.tauraurc.com/en/taura-viva5-partnership) 2 April 2019 - Taura Natural Ingredients, a global manufacturer of fruit pieces, flakes and pastes for cereal, bakery, ... [Read more](https://blog.tauraurc.com/en/taura-viva5-partnership) ### Most read 1. [Health-positive snacks and snacking fun](https://blog.tauraurc.com/en/health-positive-snacks-and-snacking-fun) 2. [The powerful link between sugar reduction and fiber](https://blog.tauraurc.com/en/the-inherent-link-between-sugar-reduction-and-fibre-increase) 3. [Chocolate & Fruit: 5 Expert Tips for Winning Product Development](https://blog.tauraurc.com/en/5-tips-for-product-development-with-chocolate-and-fruit) 4. [3 Ways to flip innovation in bakery](https://blog.tauraurc.com/en/3-ways-to-flip-innovation-in-bakery) 5. [Rethinking breakfast cereal \[3 tips for repositioning cereal as a snack product\]](https://blog.tauraurc.com/en/rethinking-breakfast-cereal) [![what-s-happening-in-chocolate-indulgent-pleasures-get-the-green-light-sm](https://blog.tauraurc.com/hs-fs/hubfs/what-s-happening-in-chocolate-indulgent-pleasures-get-the-green-light-sm.jpg?width=50&name=what-s-happening-in-chocolate-indulgent-pleasures-get-the-green-light-sm.jpg)](https://blog.tauraurc.com/en/whats-happening-in-chocolate) ###### [chocolate](https://blog.tauraurc.com/en/tag/chocolate) ### [What’s happening in Chocolate: Indulgent pleasures get the green light](https://blog.tauraurc.com/en/whats-happening-in-chocolate) Until quite recently it seemed chocolate manufacturers had only two options to choose from when it came to define a future ... [Read more](https://blog.tauraurc.com/en/whats-happening-in-chocolate) ### Conscious Confectionery. Connect with health & sustainability. [Explore more](https://resources.tauraurc.com/conscious-confectionery-2022) [![blurring-lines-between-food-supplements-snacking-category](https://blog.tauraurc.com/hs-fs/hubfs/blurring-lines-between-food-supplements-snacking-category.jpg?width=50&name=blurring-lines-between-food-supplements-snacking-category.jpg)](https://blog.tauraurc.com/en/blurring-lines-between-food-supplements-and-snacking) ###### [snackification](https://blog.tauraurc.com/en/tag/snackification) [health & wellness](https://blog.tauraurc.com/en/tag/health-wellness) ### [Blurring lines between food supplements & snacking category](https://blog.tauraurc.com/en/blurring-lines-between-food-supplements-and-snacking) COVID-19 context creates opportunities at the intersection of food supplements and snacks The holistic approach of consumers ... [Read more](https://blog.tauraurc.com/en/blurring-lines-between-food-supplements-and-snacking) [![sugar-reduction-in-baked-goods](https://blog.tauraurc.com/hs-fs/hubfs/sugar-reduction-in-baked-goods.jpg?width=50&name=sugar-reduction-in-baked-goods.jpg)](https://blog.tauraurc.com/en/sugar-reduction-in-baked-goods) ###### [bakery](https://blog.tauraurc.com/en/tag/bakery) [health & wellness](https://blog.tauraurc.com/en/tag/health-wellness) ### [Sugar reduction in baked goods](https://blog.tauraurc.com/en/sugar-reduction-in-baked-goods) The context: the evolution of sugar reduction Combining consumer desire for sweet treats with the need for healthier, ... [Read more](https://blog.tauraurc.com/en/sugar-reduction-in-baked-goods) [![versatile-veggies-boost-innovation-in-snacking-410](https://blog.tauraurc.com/hs-fs/hubfs/versatile-veggies-boost-innovation-in-snacking-410.jpg?width=50&name=versatile-veggies-boost-innovation-in-snacking-410.jpg)](https://blog.tauraurc.com/en/versatile-veggies-boost-innovation-in-snacking) ###### [innovation](https://blog.tauraurc.com/en/tag/innovation) [consumer](https://blog.tauraurc.com/en/tag/consumer) ### [Versatile veggies boost innovation in snacking](https://blog.tauraurc.com/en/versatile-veggies-boost-innovation-in-snacking) Do you remember when you first tasted fruits like watermelon or strawberries in a savoury salad? Or carrot & apple ... [Read more](https://blog.tauraurc.com/en/versatile-veggies-boost-innovation-in-snacking) ### Get monthly updates with inspiration for innovation, food labelling tips and consumer insights - - [1](https://blog.tauraurc.com/en/author/liesbeth-buffels) - [2](https://blog.tauraurc.com/en/author/liesbeth-buffels/page/2) - [3](https://blog.tauraurc.com/en/author/liesbeth-buffels/page/3) - [4](https://blog.tauraurc.com/en/author/liesbeth-buffels/page/4) - [5](https://blog.tauraurc.com/en/author/liesbeth-buffels/page/5) - [![taura-iff-white](https://blog.tauraurc.com/hubfs/taura-iff-white.svg "taura-iff-white")](https://www.tauraurc.com) Taura Natural Ingredients is part of IFF and is a global manufacturer of high added value fruit pieces, flakes and pastes for the fruit snacking, bakery, healthy snacks and cereal industries. Our fruit ingredients are made using a unique process and are designed to deliver stability, low water activity, great flavour, texture and colour. Our fruit ingredients are a simple and delicious way to add real fruit goodness to your product innovations. [Contact us   ](https://www.tauraurc.com/nz/contact/) ##### Find us on    © Taura Natural Ingredients Ltd. Cookie Preferences - [Terms of use](https://www.tauraurc.com/nz/terms-of-use/) - [Privacy Policy](https://www.tauraurc.com/nz/privacy-policy/)